Monday, 26 September 2011

Branding Gone Mad




I am fully aware of the importance of creating a unique brand, Some companies are masters at it. Their logo's are subtle, understated and yet iconic.

I cant help feeling that some organisations have gone just that one step too far though !




You will have noticed that every item of food one retail outlet sells, starts with a Mc. Seems fair enough, but I spotted branding in our local store has gone just one step to far.

In the toilets they have very modern automated hand wash and dry units. Not unlike this one..


The big difference is ... It is branded with a Mc label! 
Yes you can now McWash your hands in an automated machine.

Insert hands in McWasher for a spray of McWater, closely followed by a squirt of McSoap. The process is finished with a blast of McAir. All well and good, but the air blast was not quite enough to dry two hands, causing the McCustomers to shake their McSoapy hands on the McFloor tiles. This very nearly made me slip and fall on my Mc ..... Its a step to far! I tell you, a step to far ! Well it nearly was anyway.

This just leaves one final problem that you always encounter in a public toilet. You now have clean hands but the exit door opens inwards, so you have to take hold of the McHandle and the last guy didn't wash his hands!!!!!



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13 comments:

mybabyjohn/Delores said...

I use my shirt tail, or my sleeve to open the door if I am wearing a sweater....it's more McSanitary.
Of course, I don't eat at the Mc. The very last time I made an exception cause my grandson likes it, I have to say, I have never eaten anything so tasteless and cardboardish in my life. What has happened to their food.???

Kelley said...

I really McKnow what you're McTalking about & you are SO McRight!

Crystal Pistol said...

It really grosses me out when people don't wash their hands after using the bathroom. When I see that happen it takes everything I have not to say something to that infected human.

Huntress said...

That is McAwful.

Michael Di Gesu said...

A Mc-tidy bowl full of Mc-infomation.... Mc-YUK!

Alex J. Cavanaugh said...

That's why you need to take McNapkins in with you.

Lynn said...

McLove it!

RJR said...

Oh my looks like I struck a McCord with many of you, thank you for your insights. Alex why did I never realise that is what the McNapkins were for?!

1 Angry Man said...

Just to make the situation worse, here is a thought for you. What is one of the last things you do BEFORE washing your hands? Fasten your belt. Think about it? Does your belt get washed?

baygirl32 said...

that is why i carry hand sanitizer, and anti-bact wipes in my pockets, and a blindfold too

Diane said...

Ugh! Next time, you need to choose an different McRestaurant. Or maybe stay home and make your own Mcsandwich!

Cheryl Summers said...

A professionally crafted logo design costs is one of the greatest blessings for a company; whether it is big or small. It gives them an identity of their own and makes them different from others.

amhash said...

Awesome information. I am really surprised with this topic. Keep up the good work and post more here to read. Professional Logo Design

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